Saturday, November 5, 2011

Weekender: Humanize Your Brand

Today's Weekender revolves around the latest push from social media practitioners, humanizing your brand.

How do you humanize a brand? This isn't rocket science! The person or people that are strategizing, creating and implementing your business' content should be encouraged to include:


Are you getting the point of humanizing a brand? Be human! People (your fans, followers, subscribers) want to know that there is more than just an automaton behind the content they're consuming.

There's no harm in being real, being available and being human. Want to take it a step further? Interject a touch of brevity, too! C'mon who doesn't love a sense of humor?

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